Ahrefs Brand Radar vs Profound
A factual side-by-side from both vendors' own pricing pages, checked Oct 15, 2026. We don't declare a winner; the right pick depends on prompts, engines and how many clients you run.
- Entry prices aren't directly comparable (one is unpublished, custom, or in a different currency).
- Engines both name: none in common on the pricing pages, or one is unknown.
Lowest paid plan
$129 monthly
Free
Entry plan limit
5 / 10 / 20 tracked AI prompts
Custom
Plans listed
4
4
AI engines named
UNKNOWN
ChatGPT, Gemini, Google AI Overviews
Engine notes
Engine list not shown on the pricing page.
Trial covers these 3. Enterprise 'up to 9'; capability list also names Perplexity, Google AI Mode, Microsoft Copilot, DeepSeek, Claude.
White-label
UNKNOWN
UNKNOWN
Client workspaces
UNKNOWN
Client workspaces $399/mo each; 10 pitch workspaces/mo on Agency Growth
API
Core plans list API and MCP access
Not on Trial or Agency Growth (table says None/No)
MCP
Core plans list API and MCP access
UNKNOWN
Free trial / plan
UNKNOWN
Free 7-day trial (50 prompts daily)
Affiliate / partner program
UNKNOWN
UNKNOWN
Checked
Oct 15, 2026
Oct 15, 2026
Ahrefs Brand Radar plans
| Plan | Price | Billing | Prompts / volume | Notes |
|---|---|---|---|---|
| Brand Radar AI | $199/mo | monthly | UNKNOWN | 'From $199/mo' |
| Prompt package Basic | $50/mo | monthly | +2,500 checks/mo | Add-on; overage $0.020/check |
| Prompt package Growth | $100/mo | monthly | +7,000 checks/mo | Add-on; overage $0.015/check |
| Ahrefs Lite/Standard/Advanced | $129/mo | monthly | 5 / 10 / 20 tracked AI prompts | $129 / $249 / $449 core SEO plans include a few tracked AI prompts |
Profound plans
| Plan | Price | Billing | Prompts / volume | Notes |
|---|---|---|---|---|
| Trial | Free | monthly | 50 prompts, daily for 7 days | |
| Enterprise | Custom | – | Custom | Tailored packages; up to 9 answer engines |
| Agency Growth | UNKNOWN | – | UNKNOWN | Base price not shown on page; +1 client workspace $399/mo (100 prompts daily); +5 trial workspaces $199/mo; 10 pitch workspaces/mo |
| Agency Enterprise | Custom | – | Custom |
Sources: https://ahrefs.com/pricing · https://www.tryprofound.com/pricing. See also Ahrefs Brand Radar alternatives and Profound alternatives.